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Jakki J. Mohr, Sanjit Sengupta, Stanley F. Slater. THIRD EDITION MARKETING OF HIGH – TECHNOLOGY PRODUCTS AND INNOVATIONS Jakki Mohr University of Montana Sanjit Sengupta San Francisco State University Stanley Slater Colorado State …

Remarkable Characteristics and In-depth Details

• ISBN-10: 136049966

• ISBN-13: 9780136049968

• Authors: Jakki J. Mohr, Sanjit Sengupta, Stanley F. Slater

• Publisher: Pearson Prentice Hall

• Publication Day: 2010

• MSRP:

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